Tag Archives: conversion rates

Infographic: The advantages and Flow of Long Tail SEO

30 Jul

Enjoy the infographic folks.
I’ve been using these a lot as my learning curve has been exponential since seeking information out in this format and it is my belief that many of you will gain the same advantage.
Knowing the advantages and Flow of Long Tail SEO will boost your site and rankings.
Greater conversion rates will also occur we can see based on current statistics when Long Tail SEO is chosen as a strategic tactic.
Essentially LTS or Long Tail SEO is a white hat SEO process that uses less competitive search terms and or keywords. And since people type in queries longer than one word quite often there is a greater chance of your site ranking higher and being found easier- aka Success!
Click through rates also see greater success generally speaking.
Folks this is kind of new to me so I will let this infographic via @DesiredRanking and hittail.com do the walking and the talking.

#thriveorsurvive.

No one goes to the Olympics for silver.

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Questions? Think I’m wrong?
Let’s chat.
Need ideas?
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Tony@Changeinadvance.com
@changeinadvance

http://www.changeinadvance.com

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What’s your Conversion rate?

17 Jun

What’s your Conversion rate?

So today I’m going to cover a simple topic that many people overlook: conversation rates.
Let’s back up though. John doe the 3rd has joined the billion dollar mlm and is excited. They not only have 200 millionaires but they are publicly traded. And to really sweeten the pot they offer a dividend to stock holders! He sees a clear path. And he is excited and focused.
He made his goal list.
He meditates every morning.
He has made a warm market list but not badgered them.
So my regular readers see the pattern developing I bet… Wink. Wink.
So John the 3rd is on the right path. And he recently signed 3, you three new partners in the third week since he signed on. Now that he has activated and put a partner under a partner (important step because it shows your partners that you are serious in getting them successful as well) he is soaring high. Next week nothing.
Week after. Nothing.
Next month the same.
So now John is feeling frustrated. A normal response we all feel when building progressively toward any goal.

John was even prudent enough to start a blog to lure passively and show his progression and a path others could relate to.
However John the 3rd spent all his time trying to hook his “fish”. And he forgot the true art isn’t just in reeling it in but in tracking his results. Let me break it down. We all sign some and lose some. Nature of the beast I call it. And as my mentor @Rayhigdon aka Ray Higdon reminded me its always a numbers game. So with that in mind we habe to analyze the numbers and factuals that lead us to each sale, new partner, recruit, or simple attendee.
What did you say?
who did you approach?
What didn’t you say?
Did your blog really sign them or did your spoken words?
Did being a master inviter seal the deal?
Are you more effective currently by getting them to your highest upline?
When you speak do they listen?
Are the sizzle calls your best feature?
Is your product viable?
Do you sell product or the dream?
Do you know the difference?

You see there is a lot that goes into building your business. You have to know your product- ALWAYS. You can’t sell what you don’t know. Be it the product or company- LEARN IT ALL.

You must know your weaknesses. Everyone focuses on strengths. I beg to differ. Know what you CAN’T DO so you don’t waste time. This eliminates focus killers. Then when you are of a singular focus you will win.

If you invite better than close- DO THAT. We can’t all be the top of the food chain. Yet if you can be second to none are you not better? And yes I don’t like second place- it is the first loser. But when you start from that position you can watch a winner- and LEARN what YOU need to do.

All of that aside though- if you focus on the why’s. You will learn. Study what is effective. In a venture I’ve embraced only but six months ago I learned that what is sold isn’t as important as why. With the data provided me I see what campaigns work and which ones don’t. I’ve learned what to say and what I SHOULDN’T have. You see the raw data will lead to success faster.

Lastly. Your conversion rate will also state your effective rate. With this number you will know if you talk to seven people and only sign one, how many it takes to get to ten- give up? The number is a minimum of 70. If you have a blog post that gets three out of five- that blog has a sixty percent, yes 60% success rate. So if the one with a two percent, aka 2% rate was your favorite- you now KNOW what isn’t working.
Remember in business we focus on the results ot we work for the boss.

Have you made your choice?
Will you do the research?
Are you committed to living the dream?
If so let’s compare notes.

“Its never possible until you get it done.”
-CEO of Change In Advance.

Thoughts? Concerns?
Questions? Think I’m wrong?
Let’s chat.
Need ideas?
Want to learn how to invite?
Let’s chat.
Want a mentor or maybe the guy who will bounce ideas back and forth with you?
Let’s chat.
Looking for a side project?
I can help.
Changeinadvance@gmail.com
@changeinadvance
Or simply reply to this article.

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