Hurricane Sandy and Your Business

29 Oct

Hurricane Sandy and Your Business.

Here in New York and in a few other states we have had a tremendous issue named Sandy. Fema, National Guard- everyone is on alert. As I type this my lights are flickering repeatedly. However I’m not scared. Nervous, yeah a bit. But I’m ready. I’ve planned and prepared. So before I lose track, or lose electricity I’m going to bang this one out for my devoted readers. Thanks for the feedback and the belief in my body of work.

-Be Prepared.
As soon as I heard we were off from work Monday it hit home. This is real. I filled every plausible receptacle in my home with clean water. Then I text messaged everyone I knew that would be affected by schools closing in our borough. Always look out for others. After that I moved my car to a spot 80 feet from my main point of egress and away from trees simultaneously. This reduced risk and eases escape if necessary. I also bought much more water and food. I had a good stash but wanted extra. I even bought comfort food and M&Ms. Even my cats were prepared. Our Go-bag was packed with everything except paperwork. So we lost points there but were ready to see and fight and escape to high ground as needed. Heck I even cooked a lot of rice- not sure its durable quality, but it made me feel safe.
The lesson here is I made a few mistakes and should have had it all ready before hand. But I made up time in a rush and my family was ready for a few days of struggle. And in your business its the same as in life.
Are you ready? Are you prepared? Are you incorporated to shield yourself from loss?
Do you have business insurance as well?
Have you prepared for tragedy as well as competition? Do you know your odds and your methods to have sustainable income?
Do you have a mentor to walk you through these steps and others? Someone to pat you on your back or kick you in your rump.
Get prepared. If you are. Supplement what you have done.

-Don’t Let Fear Dominate.
People said flooding and waves. Yikes.
They said 200 mph winds and trees through windows. Yikes. And while this may occur for some, we are doing well here. Mayor Bloomberg dropped the ball a few years ago in a major snow storm and this time he took no chances. And while I applaud his efforts- I wasn’t scared either time. I was ready.
People will let fear dominate them. It will consume their minds and hearts. First it will stop them by freezing their actions. And after awhile it becomes a known excuse and a regular one.
Don’t be that guy. Fear is an animal but fear can destroy you or build you up (search my blog for the term Fear). Be strong. Be ready and fear becomes an ally not a demon.

How you prepared for this storm is indicative of how well prepared you are for this business.
So let’s see how I racked up:
I had go-bags but not my paperwork.
I had food and upwards of 6 gallons of water for consumption and cleanliness. I think this was about 2 to 3 days not counting the juices and teas in my home. I had food canned and uncanned and cooked more. I also bought more food to supplement. However I lacked transport quality containers. My plan was based on my car. I did move that though. I had crank flashlights and survival knives and tools. A compass candles galore- the works. But I lacked a secondary power source. Get that folks. We all need a crank or generator.
A huge plus is that I had no fear and had many of these items ready to go weeks before Sandy was a threat.

So you be my judge. But remember that fear will cripple your business. It will cripple your mind and shatter your dreams.
Be prepared, use the fear and you will be invincible.


“It does not do to leave a live dragon out of your calculations, if you live near him.”
― J.R.R. Tolkien, The Hobbit

“Without leaps of imagination or dreaming, we lose the excitement of possibilities. Dreaming, after all is a form of planning.”
― Gloria Steinem

Thoughts? Concerns?
Questions? Think I’m wrong?
Let’s chat.
Need ideas?
Want to learn how to invite?
Let’s chat.
Want a mentor or maybe the guy who will bounce ideas back and forth with you?
Let’s chat-
Or simply reply to this article.

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