Tag Archives: michael jordan

Have you met Jean Alerte?

9 May

Have you met Jean Alerte?

I have and the man is on fire! I interviewed him recently at the Latiq Agarde benefit that I was privileged to attend.  As a key note speaker he electrified the room.  We sat down together to discuss, life, leadership, and frozen yogurt.

-When did you begin your entrepreneurial journey?

JA: it began at the age of 18 and has grown and evolved with me.  I am now 31.

What made you write your impressive tome Do Right Do Good?

JA: The goal was to inspire one kid.  One Single kid/teen. That’s it.  And that was prefaced by a young gentleman I worked with who told me “Jean you need to write a book.”  And after thinking about it a while it all came together.

-How long did it take to write Do Right Do Good?

JA: From concept to completion the writing of the book took about 3 months.  It took about a year to complete as far as publishing, cover creation et al.   From its inception it seemed to literally write itself.  It came to me naturally.

-I noticed you don’t sell your book on Amazon, a trend that is quite enormous among new writers-Why?

JA: I donate $10 dollars of every sale to charity.  To sell units through Amazon would cheat those who benefit from these funds.  Every copy is also personally signed by me and shipped by me with a care package.  The personal touch is not only cool but for the young readers it impacts them greatly.  It makes an indelible mark that resonates for them for years to come.

-Do you see more writing in your future?

JA: of course.

-Will you be opening a non-profit such as Latiq to impact even more young lives?

JA: I can see that occurring in the future.

-Recently your newest venture, Brooklyn Swirl, a frozen yogurt stand was featured on Love & Hip Hop, how did that come about?

JA: It was a known favorite of some of the cast and they approached us for filming purposes.  The exposure was great.

-Hiring practice:

JA: I only hire people who live in the same area of Brooklyn where Brooklyn Swirl is located.  It keeps the dollars in the community and builds the economic zone and gives self esteem to the youth I hire.

I could literally write two more pages about Jean.  The son of Haitian immigrants, Jean completed his college education and went on to the finance industry.  He set goals and reached them.  He is literally the definition of follow through.  As an educator I was preach to the young adults I work with that discipline and follow through accomplish more than talent.  Michael Jordan practiced with fervor.  And more to the point he wasn’t the legend from the get go.  He wasn’t above average either.  He worked at it.  Talent helps, but discipline is the key and Jean Alerte may be the living embodiment of it.

Buy the book, donate to the scholarship, eat the yogurt.  If you’re going to support someone he is the obvious choice.

Traffic’s irrelevant.

13 Aug

Traffic’s Irrelevant.

Ok. Its a total reversal. But traffic is pointless. I think I learned this in two places:
-Ray Higdon.
(@rayhigdon follow and tell him I sent you) Ray Higdons doing away with online affiliate marketing to be his best in one place and one place only.

-And my closing three new students in a week on the strength of my blog.
I’m not an A student. I’m not magna cum laude.
I don’t pen prolific prose at the drop of a dime. Or as it tickles my fancy.
However I do pour my heart into my posts. And yup I missed a few days. Life got hectic.
Injuries, family, moving, bah.
No excuses.
I dropped the ball. What did I learn? Nothing. I just remembered that even Jordan missed shots. Yup, old #23.
So I quit.
I’m not buying SEO. I’m not giving freebies to lure clients. I’m not bribing, buying, or doing the things we do to win. I’m not going to do much of anything. I’m simply going to blog. And do it to the best of my efforts. And I’m going to learn. So I blog better. So you surpass me. So you make it to the top. I won’t lie. I like to win. I love reaching my goals. But when you get there too; or even before I do. That’s better than fine cognac. Its a taste of heaven. And the internet is forever. So my victory will be as well. Shoot for the moon, and get to Mars. The stars’ll always be there.

To close this one out let me make one more point. Missing shots and keep takin’em- its a big deal. Its almost key. However. Being Authentic is the cats meow as my cousin would say. You see I blog what I like when I like. And I blog ME. Any point I make I agree with or will tell you why not. Every I article I write comes to me out of my own little methodology. I stick with my wits and my pen. Well, blackberry these days. I type what’s real. I don’t do fluff pieces or take article gigs. I only write for me and my followers. And of course the people I mentor. They have made me much sharper and I’m blessed to have them.

And so my friends remember:
These two things will sharpen your skills and resolve while increasing your success and personal growth. And in the end you can’t get one without the other. Grow, give. Grow. Give. And all the while; Keep It Real.


“Nothing contributes so much to tranquilize the mind as a steady purpose– a point on which the soul may fix its intellectual eye.”~
Mary Shelley

Thoughts? Concerns?
Questions? Think I’m wrong?
Let’s chat.
Need ideas?
Want to learn how to invite?
Let’s chat.
Want a mentor or maybe the guy who will bounce ideas back and forth with you?
Let’s chat-
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Or simply reply to this article.


Good is the enemy of great. (Hat tip to KayK).

10 Jul

Good is the enemy of great.
(Hat tip to KayK).

Good is the enemy of great.
Wow. That is amazing. I’m not a nut. I’m not stoned people. No I simply stumbled upon the only concept I may ever need to motivate myself.
In life you can be good and it might get you to second place. That’s cool. But like Bruce Jenner I aspire for the top. I want to be the king olympiad. The guy who got silver rarely smiles. The guy who got bronze is feeling like the Boss. Why? He can eclipse silver next year. The difference between good and great is the same as first and second. Anyone can be top five, top three. It takes a champion to be first. It takes a champion to get the GOLD. And sadly we aren’t all made to be First place. Wait, I recant that statement. We aren’t all made to be first. To be Gold. And that is OK. What I simply encourage we all do is aim to be the best. If your goals are small so shall your results be. If your dreams are small you likewise will achieve just about nothing. Now if your needs are small, by all means do you my friends. Yet no one wins when you don’t aim for greatness. Your playing small will not honor your ancestors or be the proper action for the globe as a whole.

Good. Sounds well, good enough. That reminds me of second place which in my world is the second loser. You heard me people. Second place is the first loser.
What would ever be cool in failure. Sorry olympians- but you know you didn’t go for the silver. When I order steak I don’t want the sides. I want the steak. The sides are a bonus. And also good enough sucks. Sorry if that’s abrasive but its honest. Giving your best is acceptable. Good enough isn’t. And as such good can abjectly be said to equate failure when considered in comparison to great.

Let’s review:
Good: satisfactory in quality, quantity, or degree.
Great: unusual or considerable in degree, power, intensity.

When we look at these definitions from Dictionary.com we see something startling. Its appears to indicate that there is an A student and a C student to put it simply. Now both students get the job done, they both pass muster. However one is a champion and one simply had completion on the play. A lot of NFL players make touchdowns and game winning plays, but every year there is only one superbowl winner. The second place guy was good- Real Good. However they weren’t great. That’s the difference in success. You can sell a few ppl, sign up a few more. The Greats though close massively.
Its time to be Great people.
Are you committed to the extra mile?
Will you exceed even your own expectations?
Forget Superman. Be the hero in your story.


If I have the belief that I can do it, I shall surely acquire the capacity to do it even if I may not have the capacity at the beginning.

Thoughts? Concerns?
Questions? Think I’m wrong?
Let’s chat.
Need ideas?
Want to learn how to invite?
Let’s chat.
Want a mentor or maybe the guy who will bounce ideas back and forth with you?
Let’s chat.



Or simply reply to this article.

Image 15 May

I gottttttt two purrrrrr!

Quote 30 Apr

You have to expect things of yourself before you can do them.

Michael Jordan

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